Restaurant Social Media Agency Dubai

Yes. Our in-house bilingual team writes all captions, ad copy, and community replies in both Arabic and English. Bilingual content is essential in the UAE to connect with Emirati and Arabic-speaking GCC diners while remaining accessible to the large expat and tourist segment that drives significant restaurant revenue across Dubai and Sharjah.

We track follower growth, organic reach, engagement rate, story views, and paid ad metrics including cost-per-click and return on ad spend. For conversion-focused campaigns we connect Meta Pixel and TikTok Pixel to your reservation or delivery platform to report directly on bookings and orders attributed to social media activity each month.

Absolutely. Make My Restaurant operates across all seven UAE emirates with on-ground shoot teams based in Dubai and Sharjah. We have executed pre-opening buzz campaigns, launch-day reels, and ongoing management for multi-location F&B concepts expanding from one emirate to several, coordinating consistent branding with location-specific community targeting.

Entry-level social media management for UAE restaurants starts at approximately AED 3,500 to 6,000 per month for content scheduling and basic community management. Full-service packages -- including monthly food photography shoots, Reels production, paid Meta and TikTok ads, and influencer coordination -- typically range from AED 10,000 to 25,000 per month. Make My Restaurant offers tiered packages scaled to your brand's emirate footprint and growth targets.

Very important. As of 2026, 73% of UAE internet users are active on TikTok, with the heaviest concentration in the 18-34 age bracket that drives lunch and weekend dining decisions. Unlike Instagram, TikTok distributes content to non-followers by default, meaning a single well-produced dish reveal or kitchen video can reach 50,000 to 500,000 potential new customers without paid spend. Make My Restaurant produces platform-native short-form video for every client.

Ramadan is the highest-spend social media period for F&B in the UAE. Make My Restaurant prepares Iftar and Suhoor content calendars six weeks in advance, activates influencer partnerships for the first-ten-nights visibility window, and runs targeted Meta ads for reservation and delivery conversion throughout the month. UAE data shows 72% of consumers name social media as the most effective advertising channel during Ramadan.

We work primarily with UAE-based micro-influencers (10,000 to 80,000 followers) and mid-tier food influencers (80,000 to 300,000 followers) whose audiences are verified as UAE-resident. Micro-influencers deliver higher engagement rates and more authentic recommendations than celebrity accounts, and their cost-per-reach is 60-70% lower. We vet every influencer for audience authenticity, cuisine alignment, and past brand safety before any partnership.

Organic follower growth from zero to 2,000 to 5,000 engaged local followers typically takes three to six months with a consistent posting schedule, Reels strategy, and hashtag targeting for UAE F&B audiences. Combining organic content with paid follower and reach campaigns on Meta can compress this timeline to 60 to 90 days. Make My Restaurant's monthly growth reports track follower count, reach, and engagement rate so you see exactly what is working.

Yes. Google Business Profile is one of the three most influential platforms for UAE restaurant discovery alongside Instagram and TikTok. We optimise your GBP listing with updated photos, menus, offers, and Q&A responses, and we monitor and respond to Google reviews as part of the community management scope. Accurate GBP listings directly impact map rankings and the reservation clicks that convert nearby searchers.

Yes, and this is increasingly a core goal for UAE restaurants. Meta and TikTok paid ads driving traffic to your own website or WhatsApp ordering link generate commission-free orders. Make My Restaurant builds direct-order funnels alongside aggregator-linked content, helping clients shift 10-20% of monthly order volume to their own channels within six months, meaningfully reducing blended commission cost.

A standard monthly shoot covers 8-15 hero dish images styled and lit for Instagram grid use, 2-4 short Reels clips or TikTok videos showing preparation or presentation, and story-format crop variants for each asset. Shoots take place at your premises, typically lasting three to four hours. Make My Restaurant's in-house food photographers and videographers are based in Dubai and deployable to any UAE emirate within 24 hours.